This is the 55th in a series of business tips from industry leaders that Enterprise Times has interviewed. Enterprise Times recently spoke to Daniel Pell, UKI Country Manager at Workday. Pell spoke about his role and his intent to help UK and Ireland increase skills across the population. The interview also touched on Generative AI and Workday’s approach to it.
I asked Pell what tip he would give a business leader considering using Generative AI. What things should you consider on the ethics side before making a decision on technology?
He replied, “It feels like Generative AI has exploded on the scene, because the technology has advanced at a more rapid pace than anything we’ve really seen before. But it’s not new. Every business leader considering using Generative AI and implementing it as part of their business practices should place human control as a top priority. Not only does it reduce the likelihood of biased data, but it also ensures that clear ethical guidelines are set from the start.
“Bias and fairness are critical ethical issues that require careful attention in the context of AI deployment as AI models can inadvertently perpetuate or amplify biases present in the training data.
“At Workday, we’re approaching AI and ML with a heavy emphasis on the human experience, ensuring that people are always the final decision makers when it comes to our AI and ML practices
“By considering these potential obstacles, business leaders can help to ensure that generative AI is used in a responsible and ethical way. Additionally, by addressing these ethical concerns first, businesses can make informed decisions that align AI adoption with their organisation’s values and contribute to a responsible and trustworthy AI implementation.”
