Pharmacy https://pixabay.com/photos/logo-pharmacy-pharmacy-3215049/ Image by Ondrej Janovec from PixabayRootstock continues to win business in Europe. Its latest customer is Tetra Pharm Technologies, a Danish biopharmaceutical company specializing in chronic pain, mental health, and obesity treatments. Based in Copenhagen, Tetra Pharm was founded in 2018 by Martin Rose and Jesper Breum. It has grown rapidly, introducing new drugs to the market, most recently launching XATEPA, a pain-relieving prescription drug in the UK, which it has already launched in Germany.

With its expansion, especially overseas, it also opened its first production site in Hillerød and received authorization from the Danish Medicines Agency. It recognised the need for an ERP solution to help manage the business better.

Steen Jakobsen, Chief Financial Officer of Tetra Pharm Technologies (image credit - LinkedIn/Steen Jakobsen)
Steen Jakobsen, Chief Financial Officer of Tetra Pharm Technologies (image credit – LinkedIn/Steen Jakobsen)

Steen Jakobsen, Chief Financial Officer of Tetra Pharm Technologies, commented, “We saw the importance of putting the right ERP system in place early, before any of our processes became set in stone. We are growing quickly and need tools that will allow us to scale efficiently.”

Tetra Pharm narrowed the choice of tools down to two: Microsoft Business Central and Rootstock ERP. Jakobsen explained the decision, adding, “After a thorough review of ERP options, we found that Rootstock ERP on the Salesforce Platform offered the best fit with our innovative culture and business needs. Rootstock’s flexibility and seamless integration with Salesforce Sales Cloud will enable us to automate processes and ensure we’re positioned to meet the regulatory requirements of our upcoming clinical trials and potential market expansions.”

Tetra Pharm had already been using Salesforce Sales Cloud, and the choice of Rootstock makes sense. Rather than using a partner Tetra Pharm opted to engage professional services direct from Rootstock. The team already has experience in the biopharmaceutical industry with several implementations, including, Nuleaf Naturals, Tilray Brands, and True Terpenes.

The project

Nicolai Lyster, Supply Chain Manager at Tetra Pharm Technologies, explained the reasons why the company selected Rootstock. He said, “Tetra Pharm Technologies needed a robust ERP solution to provide traceability, help control inventory, and manage costs effectively. Rootstock’s QuickStart Implementation gives us the flexibility to control the pace and depth of our deployment without heavily relying on consultants—a model we haven’t seen with other ERP providers.

“The Rootstock Success Community has also been a great resource, offering accessible training and support. As we scale, we’re excited about Rootstock’s ability to evolve with our company, offering opportunities to extend our capabilities.”

Tetra Pharm has selected several modules to roll out across the organisation, including Sales Order, Purchase Order, Items/Products, Inventory, Work Orders, and Financials.

The firm will also leverage Rootstock’s Learning Center and QuickStart Implementation to support user adoption. The Quickstart methodology will enable a rapid implementation process, which is mainly a customer-led process.

Sensibly, Tetra Pharm has decided to conduct an in-depth business process review of its operations. This has been supported by the extensive self-learning tools available within the Learning Centre. The process will help determine how it will configure Rootstock ERP and better align the firm for growth.

The initial review process is expected to take no more than 1-2 months. With the full implementation no more than six months. Once the review is complete, the team will be able to use the Rootstock Configuration Wizard, initially focusing on core financial and operational processes. The Rootstock team will support it in a light consulting engagement.

The benefits for Tetra Pharma

Rick Berger, CEO of Rootstock (image credit - LinkedIn/ (image credit - LinkedIn/Rick Berger)
Rick Berger, CEO of Rootstock

Once implemented, Rootstock will help the finance team, and others, to retire many of the spreadsheets it had previously used to manage its operations. It will also help automate many processes. Both of these will increase efficiency and productivity across the business as well as remove the risk of errors. With more accurate and timely data, the teams will also be better equipped to make timely, evidenced-based decisions.

Rick Berger, CEO of Rootstock Software, commented, “Tetra Pharm Technologies’ decision to implement Rootstock underscores the value of our ERP solution in highly regulated and complex industries like life sciences. We are excited to work closely with Tetra Pharm Technologies to enhance their manufacturing processes and scale their operations to bring their treatments to market.”

Rootstock in Biopharmaceutical

Rootstock continues to win customers across different industries, one of which is Biopharma. Enterprise Times asked Rootstock what draws customers in this industry to its ERP.

Raj Badarinath, Chief Product & Marketing Officer at Rootstock Software, replied, “Rootstock ERP is an ideal solution for biopharmaceutical companies, offering advanced lot and serial tracking, robust audit trails, and recall management functionality to ensure full traceability and compliance.

“Built on the Salesforce Platform, Rootstock integrates critical operations—from inventory management to shipping and distribution—into a single, agile system. With configurable workflows and real-time reporting, it empowers biopharma manufacturers to meet stringent regulatory demands, maintain visibility across their supply chains, and scale efficiently in a competitive, highly regulated environment.”

Rootstock is also localised for the European market with support for the EU VAT Declaration and Intrastat. Rootstock Software has a strong commitment, and heritage of addressing regional compliance needs and supporting customers across several regions.

Enterprise Times: What does this mean?

Rootstock continues to win business in Europe, supporting its growth in the region and adding to the customer references. It has an advantage where Salesforce is already used by organisations. The integration with Sales Cloud and Service Cloud is seamless. Rootstock is complimented by the Salesforce technology stack, alongside its feature-rich solution for manufacturers. It makes Rootstock ERP the only real choice for Manufacturers looking for a solution on the Salesforce platform.

For companies wanting to learn more, Rootstock offers demonstrations, hosts online events, and attends conferences. Tetra Pharma has begun its journey with Rootstock ERP. It will be interesting to see how the implementation proceeds in a few months. In addition how Tetra Pharma plans to expand usage of the Rootstock solution in the future.

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