Appointment Door - Photo by Dima Pechurin on UnsplashAgiloft has appointed Nicole Milstead as its new Chief Marketing Officer. Millstead left FinancialForce (now rebranded as Certinia) earlier this year and has the objective of cementing the brand as a market leader in the CLM market.

Eric Laughlin, Agiloft CEO, commented, “We are delighted to have Nicole join our executive team. She brings over 25 years of experience leading enterprise B2B marketing teams and driving growth for industry leaders such as FinancialForce, Oracle, and SAP.

“Her expertise in go-to-market strategy, account-based experience, and demand generation, paired with her thorough knowledge of the enterprise space, will help Agiloft drive growth and further align sales and marketing. Agiloft’s CLM platform continues to grow rapidly, and with Nicole’s expertise and experience, I know we can amplify our success at a global scale.”

Nicole Milstead, CMO at Agiloft
Nicole Milstead, CMO at Agiloft

Before FinancialForce, Milstead spent fourteen years at Oracle and 2 years at SAP. At Oracle, as VP of Professional Services Demand, she was responsible for building the North America demand generation programs/campaigns with the Oracle field focused on growing, developing and closing Oracle consulting services across all lines of business and verticals. Earlier in her career at Oracle, she was Vice president of GTM Demand for Oracle consulting services. At SAP, she was Director, Analyst Relations

Nicole Milstead commented, “Agiloft combines several things that really attracted me to me the company: an award-winning, flexible, no-code platform that leads to delighted customers; best in class leadership; passionate people; and a one-of-a-kind culture.

“Agiloft has become an undisputed CLM market leader and I look forward to continuing the platform’s rapid growth. I am thrilled to be joining the team and look forward to applying my experience toward building and growing the business.”

Enterprise Times: What does this mean?

Milstead led the marketing function at FinancialForce through a period of evolution and growth. She is now looking to replicate the success at Agiloft, a company that is well-placed to challenge for a greater share of the CLM market across several sectors.

She joins a company that has been busy recently. Last month it formed a partnership with Mitratech, extending its ecosystem capabilities. At the Agiloft Summit, it announced another partnership with convoAI adding conversational UI to its platform.

Milstead will also work alongside Prashant Dubey, its new Chief Strategy Officer and Research Chair, appointed in December. Laughlin has built a strong leadership team, and 2023 looks like it could be another good year for Agiloft.

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