Netsuite (credit image/Pixabay/Gerd Altmann)Craig Sullivan has been a NetSuite employee for more than 24 years and is the group vice president of product management. He met with Enterprise Times to discuss the nature of organizational change and provided his top four tips for ambitious organisations looking to migrate to an ERP to support growth.

1. Defining your goals

“This may not be necessarily ground-breaking, but it’s still vital. Define the organisational goals. What is the objective of making this change from the current systems? Enterprises then need to plan how best to leverage a new system to achieve that goal. So start with goals in mind and start at the endpoint in mind.”

2. Recognise when change is coming

“At Netsuite, we continually speak to customers who realise they need to do something different. They need a different system to help them achieve that change. Certainly, there are a group of people that are in these conversations, recognising that something has to change.

For instance, they may need a new channel. Alternatively, there may have been some disruption in their industry. Alternatively, they may have identified new opportunities through some innovation activity. Whatever it is, there’s a catalyst that basically causes the organisation to look at its current activities. It may not necessarily know exactly the nature of the changes that are required. However, it knows change must come.

Craig Sullivan, Senior VP of Enterprise and International Products for NetSuite (Source Netsuite)
Craig Sullivan, Senior VP of Enterprise and International Products for NetSuite

3. Embracing change

“Don’t be don’t be afraid to make changes to an enterprises operating model. Activities that got a business to their current level, may not take them to the next level tomorrow. Enterprises have to be open to embracing change.

AI is making business processes more efficient. For instance, product recommendation decisions are based on an understanding of what’s happening in the market. This will help businesses drive more consistency in terms of the way they message their products to customers. How they see and understand how customers buy products from the vendors. As a result helping businesses understand changing customer behaviour trends and in the supply base.”

4. Change Management

“Incorporate change management as part of that change process. When an organisation embraces the need for change, change management becomes a critical factor for success.”


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