Eye EYE (c) 2016 Pixabay / cocoparisienne https://pixabay.com/en/eye-blue-eye-iris-pupil-face-1173863/ There was some interesting research this week. Enterprise Times quizzed Showpad about some of the findings in the research they undertook about the shift to virtual selling in B2B. Everlaw published “2022 Ediscovery Innovation Report: Leaders and Laggards”. It identified early adopters’ benefits in adopting e-Discovery tools and the challenges that the laggards face. In its State of Deskless Work Report, Skedulo unveils a few findings that are seen in other research.


The Ataccama 2022 State of Data Quality report is based on more than 1,000 responses from a survey of executives. The report covers five main areas:

  • The current state of enterprise data quality management in 2022
  • Common challenges organizations encounter when managing their data quality
  • What’s required to establish and maintain a mature enterprise DQ management practice
  • Key success factors for mature DQ management
  • Recommendations from TDWI analysts for data management professionals

The report requires registration to download.


Experian published findings from two pieces of research this week. The first looked at the state of numeracy across the UK. Numeracy is an issue across the country, with at least one ward in 93% of councils having below-average numeracy skills. Experian does not define average; by its very nature, one might expect around half of the wards to have below-average scores. Full details of the research are found on the National Numeracy website.

Colin Grieves, Head of Marketing Services, Experian UK&I, said: “By using our analytics expertise, Experian was able to map numeracy levels across the UK, revealing the issue isn’t just confined to certain areas but one which impacts all communities. Only by truly understanding a problem – and where those challenges are likely to be most severe – can we find the right solutions. Data insights are the foundation to that understanding.

“Poor numeracy has an enormous impact on people’s everyday lives, and we hope the Numeracy Index will help support the crucial work of National Numeracy, and inspire debate about how we can best solve the UK’s maths problem.”

In the second, an Experian Global Insights Report found that digital payments have overtaken credit cards for financial transactions in India. 91% of Indian consumers prefer payment methods for financial transactions. Other findings include:

  • 34% of consumers trust AI more than humans.
  • For digital transactions, 68% of consumers are willing to share their personal data like contact information, address, phone number, and so on.
  • 58% of consumers highlighted protecting financial data, like bank account details, credit card details and more as a top priority.
  • Security (92%) and privacy (92%) continue to be important factors in online transactions.


Mineral’s “The 2022 State of the HR Report” suggests that companies that increased their employee morale last year were 11 times more likely to see increased revenue than organizations that saw decreased morale.

The report also noted other benefits of employee morale:

  • 25 times more likely to see boosts in employee productivity.
  • Twice as likely as weak performers to meet their DEI goals and evolve their workforces.

The report also highlighted three main challenges:

  • Compliance concerns.
  • Inability to fill positions.
  • Improving compensation and benefits.

Improving employee morale was the top challenge for both strong and weak HR performing companies. However, 91% of top-HR-performing companies said their employee’s mental health was the top priority, compared to only 47% for weak companies.


Research from the XM Institute at Qualtrics looked at the performance of firms against their customer experience delivery. Key findings include:

  • Companies with top-rated customer experiences drove greater shareholder value than peers within their industry. The difference between the stock prices of top-rated companies and their S&P industry index doubled between the end of 2019 and the end of 2021.
  • The stock performance of organizations with poorly-rated customer experiences underperformed compared with their overall industry, lagging by 21 percentage points at the end of 2021.
  • Companies with highly-rated customer experiences saw their stock performance increase 45% between 2019 and 2022, while companies with low customer experience ratings saw their stock returns decline 21% in the same period.
  • The difference between the stock performance of the companies with the highest and lowest-rated customer experience saw the biggest quarterly change between Q4 2019 and Q1 2020, just as COVID started to impact the US.


Tipalti identified that compensation issues are threatening the success of the creator economy.  A survey conducted in the UK and the US found that 90% of creators have difficulty getting paid. Other challenges include:

  • 41% have increased their rate to compensate for the late or incorrect paychecks hassle.  36% have had to hire someone to handle business-related tasks.
  • 70% of creators agree that administrative tasks such as invoicing and payment prevent them from creating content for a living.
  • Nearly 83% of creators are less than completely confident in handling necessary but complicated administrative tasks entirely on their own.
  • 35% of content creators predict more people will leave the industry because they can’t make enough money.

Despite these challenges, confidence remains high. 42% predict companies will hire more content creators directly in the next five years. 40% predict more people will start their practice in the same time frame. Tipalti proposes payment platforms to solve the challenge, but they need careful selection and the report highlights these.

Paco Suro, GM of Global Partner Payments at Tipalti, commented: “With Covid and the Great Resignation, more and more people started to look at content creation as more than just a side-gig and saw the potential for it to be a full-time job.

“However, more than 80% of content creators surveyed identified they are not confident they can handle invoicing and payments on their own, stopping them from making the full-time leap into the Creator Economy. Now’s the time for the platforms that creators work with to invest in modern automated payable solutions to alleviate these concerns for creators and ensure the Creator Economy continues to grow rapidly.”


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