Tags: Tablets

Why we should always buy popular smartphones

  It is a sad fact one cannot rely on most vendors to update our existing smartphones, though there is one exception. But, beyond this exception the onus lies with the buyer. All too often, usually within two years, your smartphone is obsolete. The formal launch of ‘Android O’ on August 21st serves to re-emphasise…

Consumers want consistency across devices

The Adobe Digital Index is unpleasant reading for marketing teams, especially those who believe they are delivering a multichannel approach to consumers. The report entitled “Europe Best of the Best 2015” looked at the top users of the Adobe Marketing Cloud in Europe including a survey of over 5,000 consumers. Compared to many other reports…