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Home Authors Posts by Lisa Gately, Julie Shainock, Adiela Aviram, Joyce Gordon, Teresa Sperti

Lisa Gately, Julie Shainock, Adiela Aviram, Joyce Gordon, Teresa Sperti

Lisa Gately, Julie Shainock, Adiela Aviram, Joyce Gordon, Teresa Sperti
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Gately has 20 years of experience in B2B technology content, communications, events, and services marketing. She helps Forrester clients build and optimise their B2B content engines and transform them into competitive differentiators. Gately is an evangelist for audience-centric content strategy, content marketing, and content operations.

Shainock is responsible for developing Microsoft's point of view and future strategy for our WW Travel and Transport Industry. She is focused on leading the airlines, hospitality companies, cruise and freight logistics and rail companies to driving innovation that will enhance the customer and employee journey, while driving increased productivity and cost reduction with the use of Microsoft's technology and its ecosystem of solution partners.

Aviram is an award-winning digital marketer and a Senior Manager in Deloitte Digital’s Advertising, Marketing and e-Commerce offering. Beyond her career, she is a dedicated Fellow at The Black Wealth Club (BWC), actively contributing to the group's mission of wealth generation and community reinvestment.

Gordon leads Amperity’s generative AI product development and strategy. She’s also worked on the product development for many investments across the ML and ML Ops spaces, including launching Amperity’s predictive models and infrastructure used by many of the world’s top brands.

Sperti is a highly seasoned and regarded digital and eCommerce leader with over 20 years’ experience working with and for leading brands including Coles, Officeworks and World Vision among others. Since establishing Arktic Fox four years ago, Sperti and her team have been partnering with leading brands and scale up retailers and CPG | FMCG brands to drive eCommerce adoption and capability build, to enable better utilisation of data to enhance experience and deliver better omnichannel experiences and supported brands to utilise and invest in tech to underpin their strategy.

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