AIR Studios has selected the Climatise Carbon Accounting Platform to help reduce its Emissions within the recording industry. AIR Studio is a world-renowned recording and mastering studio in London founded by legendary Beatles record producer Sir George Martin.
It has selected the Climatise platform to assist in reducing its environmental impact and to help tackle climate change. It aims to demonstrate how the Climatise platform can assist with data collection, reporting, and management of carbon emissions.
Air Studio will have access to real-time information about its emissions. It will become one of the first modern major recording studios to embrace sustainability reporting. Climatise will help it meet its streamlined Energy and Carbon Reporting (SECR) obligations.
AIR Studios’ statement around sustainability is a significant industry statement. The firm has delivered many projects that are internationally recognised. They include popular music from Taylor Swift (The Tortured Poets Department and Coldplay – Feels like I am falling in Love).
It has also seen soundtracks for films and games recorded at its studio. Dune 2, Mission Impossible, James Bond, Diablo IV and Call of Duty, Modern Warfare III are just some of those. Additionally, Air Studios is only one of two studios in London that can record a full orchestra.
Simon Knee, CEO at AIR Studios, said, “Working with Climatise to accurately measure and manage our carbon emissions aligns with AIR’s commitment to environmental responsibility. Our studios have hosted some of the world’s most influential artists, and we recognise our responsibility to lead by example in the pursuit of sustainability. Together, we’re charting a course for a greener future in the recording industry.”
Challenging Climate change in a global industry
The global music and movie production industries are both growing quickly. In 2023, the total revenue of the recorded music industry amounted to US$28.6 billion and is growing at a CAGR of 10%, according to Statista. Global Streaming adds another $19.3 billion each year. The global movie and video production industry fell in 2023 to $36.3 billion. However, it is set to grow again in 2024, according to IBISWorld.
Organisations are now finding a greater focus on their carbon footprints. UK Music has a sustainability policy. It recognises that the industry has a responsibility to the environment beyond its legal and regulatory impacts.
The CIC’s Creative Climate Charter outlines how the music industry can use its “collective imagination, economic influence and leadership” to reduce its environmental impact and find “practical and scalable” solutions to tackling the climate crisis.
For instance, the music industry is directly responsible for approximately 540,000 tons of carbon emissions each year. Similarly, movie production can emit an average of 3,370 tons of carbon and equivalent emissions per large production.
Committing to transparency is important
The commitment to transparency demonstrated by AIR Studios’ decision to partner with Climatise is a vital step in helping them measure their climate impact. Climatise will help AIR Studios to measure its scope 1 and 2 2 emissions accurately. In addition, the platform will help the firm identify Scope 3 emissions within the AIR Studio supply chain. While the emissions of a recording studio are lower than for a major global tour, there is still work to be done to reduce to Net Zero.
Lennon Harding-Wade, COO at Climatise, said, “This collaboration serves as a testament to AIR Studios’ commitment to reducing its environmental impact, positioning them as a first mover in the recording industry’s growing efforts to address climate change.
“We’re honoured to support AIR Studios in their sustainability journey. Our platform is designed to provide the detailed insights needed to make meaningful reductions in carbon emissions, and we’re excited to see the positive impact this will have on the production and music industry.”
Enterprise Times: What does this mean
This is a significant brand for Climatise as it looks to help organisations measure and manage their carbon emissions better. For AIR Studios, it is a sensible step. Not only will it make the studio more transparent about its carbon emissions, but it may also help to attract artists and movie companies that are looking to ensure their carbon footprint is minimised.
What will be interesting is whether AIR Studios published a sustainability report, and if it does so, whether the impact of deploying the Climatise platform can be seen.
