Certinia is celebrating breaking through the 1 million users mark for just its Professional Services (PS) Cloud solution. This is significant growth and aligns with the revenue and customer AVE growth it has seen over the last few years. It places it significantly ahead of its rival on the Salesforce platform, Kantata, which revealed it had 300,000 members in its user community in May this year.
That is one of the growth statistics shared by Raju Malhotra, Chief Product & Technology Officer, Certinia. Malhotra recently spoke to Enterprise Times about how he intends to evolve the product and his three-pillar strategy for AI components.
It is not only the new AI capabilities that have been added recently. The Certinia release contains many new features, some of which were geared towards servicing larger customers. The new features aim to drive profitability, streamline billing, identify and prevent revenue leakage, improve forecasting accuracy, optimize resource allocation for both employer and employee and foster stronger collaboration within the business and with clients.
The numbers that Certinia and the Salesforce platform now cope with are huge. Every month Certinia
- Creates 6 million project tasks
- Requests 1.6 million resources
- Assigns 1.2 million resources
- Creates 1.8 million resource schedules
- Delivers 1.3 million task assignments
- Generates 2.2 million skills and skill ratings
- Completes 16 million timecards
- Develops 15,000 services estimates
PS Cloud is right-sized for larger enterprises
This announcement and a recent briefing clearly show that Certinia is moving up the market. Its PS Cloud solution is finding traction in larger and larger professional services companies, a target-rich market.
Resource and Markets believed the market would grow at a CAGR of 4.8% in 2024, reaching US $6,506.51 billion. It will grow even faster through 2028, at a CAGR of 5.2%, to US $7,790.57 billion.
Certinia is already capturing some of the largest technology firms with embedded services, such as Salesforce, Dell, HPE, Siemens, Teradata and Cisco. Certinia now has over 1,300 firms with more than $1 billion in revenue. Its platform is still used by a growing number of mid-market firms as well. Its customers range from across the software, hardware, technology, and consulting services industries. They include pure-play professional services firms and embedded professional services teams.
Jim Lewis, Vice President of Operations – Consulting, Support & Managed Services, Teradata, commented, “Before PSA, we faced inefficiencies, multiple manual processes, and inconsistencies. Transitioning to Certinia PS Cloud has brought global consistency, with a single platform to manage team utilization, revenue, and margin. It has significantly contributed to control inconsistencies in revenue recognition, leading to streamlined operations and improved metrics.”
The future also looks positive, with research from Certinia (the 2024 Global Services Dynamics report showing that 85% of firms are growing their professional services teams this year. With the scalability of its platform proven, Certinia PS Cloud is a solid solution for any firm looking for a modern PSA.
Certinia will be at Dreamforce in booth #1117, and interested prospects can also book a meeting at their off-site venue.
Enterprise Times: What does this mean
While Certinia holds off on revealing much financial information as a private company owned by Haveli Investments, these data points are almost as good. It demonstrates confidence in their growth trajectory and the market. There is a risk, if an economic downturn happened, these larger firms could cut their staff numbers. While that may have a short term impact on license revenue, the fact that Certinia is able to scale means it should be able to attract new customers, and will benefit from any economic upturn.
The key fact from this announcement is that Certinia is built to scale and can cope with the largest of customers. In the past, that has not always been the case, and much of the improvement is down to how Salesforce has improved the underlying platform. Also how Certinia has constantly improved its solution to take advantage of those improvements and ensure its platform is scalable for the largest of firms.
