Celebrate Image by Myriams-Fotos from PixabayAs we build up to Sapphire, SAP major user conferences, Pricefx has announced that its Optimized Dynamic Pricing solution is now premium certified for S/4HANA. SAP Sapphire is being held in Orlando between June 3 and June 5th. And in Barcelona between June 11th to June 13th. Pricefx is a platinum sponsor at both events and has a booth at both events.

Optimized Dynamic Pricing is an end-to-end, cloud-native platform that integrates with SAP Commerce Cloud, SAP BTP, SAP Integration Suite and now SAP S/4HANA. It is available on the SAP Store and helps organisations to reduce the administration of pricing. It not only cuts costs but, through automation, removes much of the risk of manual errors that can cost organisations.

Optimised by AI, the solution is embedded through SAP’s quote to cash processes and supporting systems and processes. It enables companies to increase complexity without penalties. They are able to bring in more complex pricing controls and governance and greater flexibility on pricing. Enabling pricing to adapt as the market changes, without compromising the guardrails in place, ensuring profitability is ensured, if not maximised.

Joe Golemba, Senior Vice President of Global Ecosystem and Partners at Pricefx (image credit - LinkedIn/Joe Golemba)
Joe Golemba, Senior Vice President of Global Ecosystem and Partners at Pricefx

Joe Golemba, Senior Vice President of Global Ecosystem and Partners at Pricefx, commented, “In the advent of AI optimization, pricing processes can be automated and scaled to meet today’s business needs. Now SAP S/4HANA and SAP Commerce Cloud users can seamlessly integrate Pricefx into their SAP workflows to make better pricing decisions with performance visibility and forecasting and enable data-driven sales decision-making.

“Pricefx’s end-to-end price management and optimization helps enhance price execution within SAP business processes for more profitable outcomes. This helps customers reduce pricing burdens within their current setup while giving them the efficiency they need to scale their pricing instantaneously without the risk.”

Why SAP Endorsed App status is important

SAP-endorsed apps are premium certified by SAP. That means that they have gone through added security and undertook in-depth testing and the measurements benchmarked. The solutions all extend SAP solutions to deliver proven outcomes.

Pricefx also won the 2024 Intelligent Enterprise Innovation Pinnacle Award in the SAP Store category. It was also a finalist in the AI Partner Innovation category. It is the fourth time that Pricefx has been recognised in the annual awards. In addition, it is the second time it has won in the SAP Store category, winning in 2022 as well.

Darryl Gray, Global Vice President, Software Partner Solution Monetization & Success at SAP, commented, “Ecosystem innovations are essential to SAP’s vision and delivery of the intelligent enterprise for SAP customers. We applaud Pricefx on its newest premium certification for its Optimized Dynamic Pricing solution. Partners like Pricefx are positioned to help us deliver a cloud-first strategy with integrated innovations, proven to provide value while solving key business challenges.”

Enterprise Times: What does this mean

For Pricefx, this is an important step. It will bring it closer to SAP and become more trusted by SAP customers within the ecosystem. The Pricefx solution solves a challenge that many organisations have with pricing. The solution enables organisations to finally ditch the spreadsheets that manage pricing. With Pricefx they can take advantage of artificial intelligence to take much of the burden out of pricing decisions.

The announcement is also timely. With Sapphire only weeks away, SAP users will be looking for trusted solutions in both Orlando and Barcelona. Achieving this certification status will make Pricefx stand out from other pricing solutions.


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