Several announcements last week, including Asana strengthening its leadership team with two ex-Salesforce execs. Other news comes from Procire with another CMO appointment, the first was Asana. Proggio revealed a product update, and Wrike gets listed on another marketplace.
Procore
Procore announced the appointment of Sarah Hodges as chief marketing officer (CMO). Hodges joins from Autodesk, where she led strategy and marketing for the construction business line and product management for the media and entertainment business line.
Tooey Courtemanche, Procore founder, president and CEO, commented, “Sarah is a highly-experienced, talented marketing leader with a proven track record of building and expanding global SaaS brands, and we are thrilled to have her join Procore as our CMO. As an established industry thought leader and advocate for women in construction, her customer-centric approach to marketing and ability to lead and inspire teams make her the ideal fit for this role.”
Proggio
Proggio announced two updates to its project management platform. It has automated Jira listener creation. The enhanced integration with Jira enables projects to connect to multiple Jira issues. It is now possible to:
- Create multiple Jira listeners quickly and accurately, save time and create a full project sync in seconds
- Select multiple activities and match them to multiple Jira issues to create the Jira listeners with one click
- Get clear listener creation results when the operation finishes creating the different listeners
- Save valuable time, and connect a complete project plan to multiple Jira issues without needing to go through them individually.
It has also added new project and portfolio time tracking reports. These allow users to compare the project target time to the estimate, actual report and the remaining time. The new reports enable users to:
- Capture the time spent from multiple sources into a single, clear project time-tracking report
- Compare project targets with the project plan, actual report and the remaining effort
- Easily identify time tracking gaps, overallocation and resource limitations.
Wrike
Wrike is now listed in the HubSpot App Marketplace. The bi-directional integration enables HubSpot tasks, deals, and tickets to sync Wrike tasks in real time. It delivers teams full visibility to properly manage the entire customer journey, from marketing initiatives, like campaign management, to sales initiatives, like deal desk management.
Andrew Filev, Founder and CEO, Wrike, said, “We know from our research that employees waste 89 days per year on unproductive meetings, duplicate work, and information tracking between teams and departments. This is a huge loss when you consider how small the window is to engage a potential customer.
“Our partnership with Hubspot delivers an invaluable level of visibility for teams that partner closely on the customer journey and have previously relied on fragmented workflows to communicate with customers. We are thrilled about the opportunity to join the HubSpot App Marketplace and offer our customers a robust CRM system – all within the familiar framework Wrike users rely on.”
PSA PPM and Work Management news from the week beginning 13th February 2023
