Retail and eCommerce highlights this week include: Fluent Commerce has been appointed by Kingfisher, the international home improvement company, to deploy its Order Management System. The Hunley Group, Admin Within, Provisions Group, AIQUEOUS, Eigen X and B2B Fusion Group join the Validity Partner Programme. European luxury holiday operator Vacansoleil goes headless with Contentstack to drive growth.
ClearCourse, a leading group of innovative technology brands providing integrated software and payments solutions, today announces the acquisition of Sellerdeck. rb2 named new solution partner for Fluent Commerce in the Netherlands.
Fluent Commerce appointed by Kingfisher to enhance online sales experience
Fluent Commerce has been appointed by Kingfisher, the international home improvement company, to deploy its Order Management System (OMS). The OMS will support the Group’s online retail business and enhance customer experience.
Fluent Commerce’s solution offers flexibility and enables a centralised view of inventory across locations. It enables Kingfisher to operate seamlessly across its multiple markets and banners. The OMS solution, which will first be rolled out at B&Q, the UK’s most recognisable and trusted home improvement retailer, will allow for greater flexibility in response to changing circumstances or customer demands.
With Fluent Commerce’s API-led flexible architecture, the company can quickly make incremental functional changes without any service disruption. Furthermore, Kingfisher and B&Q can now provide consistent product availability to employees and customers for improved order fulfilment. This should mean fewer cancelled orders and fewer customer support calls.
Integrating the new platform with B&Q’s existing architecture is being led by Valtech in close collaboration with Kingfisher Group. It will be rolled out first in the UK. The team used an innovative approach to deploy Fluent Commerce into the live environment with no downtime or impact to customers. This enabled Kingfisher and B&Q to focus on delivering early business value, and continuously improve their eCommerce experience.
Validity expands partner experience to support growth of best-in-class service providers
Validity, the leading provider of data quality and email marketing success solutions, announced the addition of data product partners. This includes The Hunley Group, LLC, Admin Within, Data Therapy, Compound Growth Marketing, Provisions Group, AIQUEOUS, Eigen X, and B2B Fusion Group to the Validity Partner Program. Validity is partnering with companies that share its mission for helping customers achieve great results through deeper, trusted data. The growth of the programme showcases the company’s momentum and continued commitment to the success of its partners and customers.
Low-quality data can be a silent killer for businesses, particularly as many industries are reeling from global market uncertainty. Organisations face more pressure to innovate ahead of competitors. Data quality issues such as malformed content, missing engagement points, and unnecessary data can sabotage new initiatives. Ignoring these data problems can cost businesses up to 10% of annual revenue. The Validity Partner Program provides businesses of all sizes with the opportunity to invest in data quality. Businesses can gain invaluable resources that address data challenges head-on, ultimately driving desirable business outcomes.
Through the Validity Partner Program, partners gain access to the full suite of Validity products. It supports building services-based recurring revenue, make shared customers more successful, and amplify their brand presence to a broader audience. Together, Validity and its partners can jointly serve the market and their shared customers with a more holistic range of products and associated services. Validity’s partners play an essential role in helping customers grow faster by optimising their email marketing, simplifying their data management, and improving their sales productivity.
Vacansoleil expands across Europe with Contentstack
Contentstack has announced it has been selected by European holiday operator Vacansoleil. Contentstack’s headless CMS replaces a legacy system that is no longer able to accommodate the aggressive growth Vacansoleil is experiencing. It will improve agility and speed as the holiday operator continues to expand across Europe.
Following a thorough review of the market, Contentstack was chosen based on the user-experience, the ease of API integration, the speed of the content publishing workflows and the drastically reduced development time in updating content.
With properties and sites in 20 different countries, Vacansoleil has recently started developing a new website to function as the core of a range of digital experiences across 13 domains and 10 different languages. Contentstack will integrate and localise an established library of content including brochures and original material for new properties.
ClearCourse acquires eCommerce platform provider Sellerdeck
ClearCourse, a leading group of innovative technology brands providing integrated software and payments solutions, has acquired Sellerdeck. Founded in 1996, Sellerdeck provides a range of innovative platforms to help eCommerce businesses scale their operations and revenue by removing the technological challenges that hold back their growth. The company will form part of ClearCourse’s Retail Division and expands the latter’s established and growing footprint in the eCommerce space.
Sellerdeck’s solutions align with its clients’ commercial goals, catering to a wide range of businesses seeking to expand their online commerce operations by allowing them to focus on growth. Through its own proprietary Sellerdeck Desktop platform and specialist partnerships with Magento and WooCommerce, the company helps businesses to speed up their sales and handle more orders, with thousands of businesses and organisations transacting over £11 billion in revenue.
Sellerdeck acts as a valued expert advisor to all its clients. The firm prides itself on its transparency and competency, delivering solutions across all aspects of eCommerce, including UI/UX, technical SEO, complex back-office integrations and maintenance. Through its expertise, Sellerdeck has supported pioneering brands, such as a leading UK animal rights charity, an international golf retailer and industrial aluminium solutions provider.
The company is based in Exeter, with team members throughout the UK and an international team based in Chennai, India. Sellerdeck shares a range of integration opportunities with ClearCourse’s existing software and payments offerings, creating significant extra value for customers. For instance, both Sellerdeck and ClearCourse’s EKM will benefit from the sharing of ideas, expertise and best practice with both brands serving different market segments. Sellerdeck will also be able to integrate ClearCourse’s own proprietary payments solution ClearAccept to complement its own Sellerdeck Payments, as well as industry-leading address lookup and data validation system Fetchify.
rb2 named Fluent Commerce solution partner in the Netherlands
Fluent Commerce, the leading provider of cloud-native distributed Order Management System, Fluent Order Management, has named rb2 as a Solution Partner in the Netherlands. Fluent Commerce has partnered with rb2 to bring their OMS SaaS solution to Dutch businesses.
rb2 joins Fluent Commerce’s global partner programme and community, which includes industry specialists with a deep understanding of the eCommerce and OMS landscape who are familiar with the key challenges and needs of retail organisations in their respective regions.
Fluent Commerce’s OMS is specifically built for solving complex problems of retailers who ship from multiple locations, through multiple sales channels. The ideal solution for these retailers includes best-of-breed, specialised SaaS platforms and a level of customisation required for differentiation and addressing customer and/or product-specific requirements.
rb2 will manage Dutch customer relations and take care of customisation and implementation of the Fluent Commerce OMS solution. Fluent commerce will provide support, offering their expertise and training of end-users. By partnering with Fluent Commerce, rb2 is adding technical capabilities to their portfolio of leading and global software partners that are a great fit for their current and future customer base.