TrueCommerce, a provider of trading partner connectivity, integration and unified commerce solutions acquired Netalogue Technologies provider of B2B eCommerce solutions. This addition complements the TrueCommerce portfolio by providing a strategic technology service that strengthens its commerce network throughout Europe.
B2B eCommerce combines the advanced eCommerce functionality of a B2C solution with the bespoke requirements of B2B trading. The result is a comprehensive B2B eCommerce solution that increases efficiencies. TrueCommerce says this is achieved by extending the exchange of electronic orders and invoices beyond the scope of other technology. These efficiencies are further enhanced by a wide range of translation and integration options which fully automates the movement of orders and invoices.
Providing a complete unified commerce solution
The Netalogue acquisition forms part of TrueCommerce’s wider strategy to provide a complete unified commerce solution. The B2B eCommerce platform benefits from TrueCommerce’s range of marketplace integrations, providing the opportunity for increased sales.
David Grosvenor, Managing Director of TrueCommerce Europe says, “We provide a commerce network built upon a common, adaptable technology platform. The acquisition adds commerce capabilities to deliver our unified commerce vision and provides new options for our 12,800 global customers.”
“We are very excited about the opportunity to join forces with TrueCommerce. This will enable the creation a complete unified commerce experience,” said Andrew Robathan, Managing Director of Netalogue.
Earlier in the month, TrueCommerce announced new upgrades for its popular integration with Adobe (Magento). The new features of the cloud-based offering allows organisations to manage orders on one platform. The solution seamlessly connects TrueCommerce’s unified commerce offering with Magento and a wide range of business systems.
New TrueCommerce Magento features
The TrueCommerce Magento Integration new features enable its users to:
- Seamlessly transfer critical data like orders, shipments, and inventory between most popular business systems and Magento storefronts
- Automatically create new customer profiles in a business system from online orders
- Create shipments with tracking information to keep customers up to date on the status of their order
- Update online products quantity with ERP inventory integration
- Unleash eCommerce sales potential by saving time, cutting costs and boosting brand image
- Fulfill Magento-based orders faster and at optimal cost with the TrueCommerce Pack & Ship solution
TrueCommerce’s integration with Magento is an extension of TrueCommerce Foundry. A broad set of unified commerce services and apps that connects customers, suppliers, channels, and systems. This platform support supply chain visibility and collaboration by helping organisations make the most of their omni-channel initiatives. This is achieved through business P2P connectivity, order management, collaborative replenishment, intelligent fulfilment, cross-functional analytics, and product information management.
The solution leverages TrueCommerce’s Global Commerce Network that includes over 92,000 pre-connected retailers, distributors and logistics service providers. TrueCommerce manages the onboarding process for trading partners and the ongoing management of trading partner specific mapping and labelling changes.
Enterprise Times: What this means for business
TrueCommerce provides a comprehensive solution to enable business integration across the supply chain. Integrating everything from EDI, to inventory management, to fulfillment, to digital storefronts and marketplaces, to your business system. Netalogue works directly with clients to deliver turnkey B2B Ecommerce solutions without the requirements for a third party implementation agency. Consequently, the acquisition makes perfect sense for the company, incorporating a strategic technology service layer, to its existing offering. The digital commerce landscape is evolving, as B2B and B2C organisations double down on their investments in digital selling channels. To effectively compete in this environment and support customers, organisations need their technology stack to be tightly integrated.
