Eigenherd GmbH is the latest company to become a Rootstock partner. It covers the DACH (Germany, Austria and Switzerland) region in Europe. Andreas Daum, Rootstock’s sales director for the DACH region commented: “The DACH region represents a booming market for Rootstock Cloud ERP. We’re thrilled to partner with Eigenherd, as it has the skills and expertise we need to keep pace with demand.
“Together, we’ll attend the Salesforce Basecamp in Hamburg, Germany on August 27 and meet with companies to discuss their ERP and CRM needs. We’ve already begun to introduce Rootstock into key vertical markets, including automotive, manufacturing, food and beverage, and transportation.”
Surprisingly, this is only the first Salesforce ecosystem vendor that Eigenherd has formally partnered with. Eigenherd was founded in 2017 by Paul Herrmann and Oliver Böckmann. It is described as a boutique Salesforce partner and has grown to around 30 people in four offices. Customers include BMW Foundation, HEICO, Lindt and Zechbau.
Its expansion from just CRM to ERP indicates the growing demand for more than just cloud CRM in DACH. Paul Herrmann, CEO and founder of Eigenherd GmbH commented: “European clients are ready for modern alternatives to legacy ERP systems. The combination of ERP and CRM capabilities deployed on the Salesforce Platform offers companies a 360-degree view of their customers and entire operations. We’re delighted to help bring Rootstock ERP and Salesforce expertise to the DACH region.”
Enterprise Times: What does this mean
This is a significant step for Rootstock as it looks to increase its footprint in Europe. It delivers a second larger partner to cover the DACH region, adding to Optingo, which it signed in 2017. Significantly, Eigenherd already has a customer list that it might be able to approach with Rootstock’s ERP solution. Eigenherd will also hope to leverage the existing client base Rootstock has in the region, including Lotus Containers and Rieder Group.