Rocket launch acceleration Image credit pixabay/wikiimagesKnoa Software has announced 512% growth year on year for its cloud-based subscription service. It has also nearly doubled its perpetual license revenue. This phenomenal growth indicates the value of its User Experience Management (UEM) software for SAP installations. Part of that growth is attributed to SAP, who rebrand the Knoa software SAP UEM. SAP implemented the software at several large installations over the last year. It was used as part of both SAP S/4HANA and SAP Fiori implementations. The company also saw significant growth in its latest region, Asia.

Brian Berns, CEO, Knoa Software commented: “Our business is growing rapidly because organizations are realizing the value of user analytics throughout every stage of an IT project and in improving operational efficiencies. In 2017, the ROI of the SAP UEM application was proven in several successful customer migration projects, including one of the largest yet: a migration to SAP S/4HANA involving 300,000 SAP users. We are also seeing good momentum with system integrators, who are beginning to incorporate user analytics in their implementation methodology, as a must-have component.”

Deeper ties to SAP

Brian Berns, CEO, Knoa Software
Brian Berns, CEO, Knoa Software

SAP UEM has had several successes over the last twelve months. These include Westcon-Comstor Boticario and GROWMARK. The software helps to identify application usage, adoption and user workflows. Change management teams are then able to determine which areas of the software are used and how. It also helps to identify areas for improvement or further training.

There has been little this year about Knoa extending beyond the arms of SAP. While the software supports Oracle implementations the focus is constantly on SAP. Recent enhancements have also reflected this. Knoa launched support for SAP SuccessFactors earlier last year.

The most recent enhancement was the launch of a new version of the Visual Analytics Kit last month. It was targeted at business analysts looking to understand Knoa data. The latest version sees more dashboards to support use cases in the following functions:

  • UX design
  • Migration or change management
  • Application support
  • User support
  • Training

What does this mean

The Knoa success is tied tightly with SAP. Whether that means that Knoa will become a target for the larger organisation is unclear though. The expansion experienced by Knoa in 2017 was huge and seems to be dominated by SAP installations. With more and more companies turning to cloud deployments it seems likely that 2018 will be another strong year. However, is that growth sustainable and should Knoa look to extend its support to other platforms as well?

It’s success has not gone unnoticed and SAP competitor Infor recently signed up a deal with ANCILE for three of its products. ANCILE also works with SAP and while Knoa has a very close relationship with the German ERP powerhouse it should not become complacent. The future for Knoa looks good.


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