Image credit Pixabay/GeraltData of course! It helps you find new insights but ask relevant questions!

At day one of HIMSS the prelude of the show was dedicated to education. I choose the stream on ‘Digital & Personal Connected Health’. And my personal key take-away: It’s all about the data and the way individual patient journeys can be improved via data. Not just clinical data but also information of a personal nature, such as food or entertainment preferences. This results in a form of engagement with the patient/customer that we have long seen in other industries, so-called Customer Relation Management (CRM).

‘Personalising’ is the key word. It’s not enough to connect the patient to the ecosystem. This does not create value as such. It’s the insights gained based on the data generated via connected care that helps to address the triple challenge of care: Timely access to information, people and care when needed.

Two things patients care about

Adrienne Boissy, MD and Chief Experience Officer of Cleveland Clinic stresses that the individualisation has to be relevant to the actual purpose of a hospital stay: Getting better. And what matters most for those of us who are hospitalised? Boissy says the two most important things for each of us are:

  1. Who is on my care team
  2. What is going to happen to me today?

For any of us who have had a hospital stay this rings true. In addition, patient satisfaction is hugely improved by giving us faster access to test results and shortening the time spent agonising over the results. But all this data should not deter from a crucial actor in the patient-doctor relationship: Empathy.

What does the data say?

Interesting discussions emerged about who actually has to look at all the data? Is it the doctor’s mission, on top of an already busy schedule? And, should the clinician fail to review all this data, is he or she liable for not acting upon that information? These questions need to be answered.


CIC logoCornelia has 20 years’ experience in the IT industry, researching the use of IT in selected industry verticals. Since 2008, she has specialised in the international healthcare market, Before then, her field of expertise included IT services, public sector, consumer electronics and telecommunication end devices.

Creative Intellect Consulting is an analyst research, advisory and consulting firm founded by Bola Rotibi, an experienced and renowned expert analyst in the field of software development, delivery and lifecycle management processes, technologies and tools.

The blog was first published by Creative Intellect Consulting and is reused here with permission.

1 COMMENT

  1. In addition to coordinating care, taking a Smarter Care approach can create a longitudinal view of the health
    and wellness journey. Previously, caregivers thought of care delivery as something that started when the patient walked through the hospital or clinic doors – and ended when the patient left through those same doors. However,aggregating data across care settings to apply insights from clinical data with social data makes it possible to identify patterns across populations and segment patients by risk profiles, to inform more efficient care approaches for individuals. Applying Smarter Care principles, a constituent’s
    health is viewed along a continuum that evolves through prevention , early intervention and care management

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